On-Demand Webcast: Watch It Now!

10 Best Practices for Achieving Operational Excellence: Actionable Insights to Improve Franchisee Performance


Achieving world-class franchisee performance is the key to healthy and profitable growth. Our franchise experts are ready to share lessons learned from 40+ years in the business, as well as the results of recent surveys and operations studies. Get our top ten tips to ensure your franchisee performance soars in 2018!

Improve Franchisee Performance

In this session, you’ll learn how to:

    • Leverage proven best practices to optimize franchisee operations
    • Properly diagnose and resolve franchisee performance issues
    • Ensure the success of your Franchise Business Consultants (FBCs) by properly defining their role
    • Effectively train your FBCs on performance assessment and coaching techniques, including tips for how to have the hard conversations
    • Establish the right ratio of FBCs to franchisees
    • Optimize the frequency and effectiveness of onsite visits
    • Create engagement and alignment with your franchisees
    • Implement proven communications strategies for achieving better outcomes
    • Evaluate and deploy technology and tools to conduct franchisee business assessments and to facilitate onsite visits
    • Implement a tiered-support approach 

About the Presenter:


Keith Gerson brings 40+ years of executive level expertise as a passionate and driven Franchisor and Franchisee with a proven track-record in building rapid-growth, and highly profitable franchise organizations. Over the last five years, Keith has served as President and Chief Customer Advocate for FranConnect where he has been able to work closely with many Executive Boards and Leadership Teams that are part of FranConnect’s portfolio of 600+ brands and 110,00 locations. His focus is on helping franchisors to get to their desired future state in sales, operations, communications, and engagement. Recognized in franchising circles for his extensive leadership experience, and ability to drive execution, Keith is a highly-rated keynote speaker and has had the rare opportunity to have created several leading franchise systems from their very conception through launch and sustained growth taking these systems from micro-emerging status to that of successful enterprise level brands.

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