On-Demand Webcast

CEO Secrets to Success:
Go Inside Buzz Franchise Brands, One of Today's Fastest Growing Franchisors

 
 

Listen to this special webcast with Kevin Wilson, Founder and CEO of Buzz Franchise Brands — the company behind Mosquito Joe, Pool Scouts, and Home Clean Heroes. Kevin shares executive-level insights that have enabled his company to go from an emerging brand to a multi-brand franchising powerhouse, including achieving 485% growth in just 36 months!

Get an insider's perspective on how Buzz Franchise Brands has optimized franchise operations processes, developed a unique company culture, executed a successful expansion strategy, and implemented the right tools along the way.

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In this session, you'll go behind the scenes to:

    • Hear a CEO’s perspective on how he makes strategic decisions and which metrics are most important to him
    • Explore how Buzz Franchise Brands measures and optimizes franchise operations and ensures their franchisees are set up for success
    • Discover techniques for improving unit-level economics, including supporting technologies and processes
    • See how the company has differentiated itself by building a unique culture that has earned them recognition from multiple entities, including Inc., as a Best Workplace
    • Explore the logic behind the decision to expand beyond Mosquito Joe to additional franchise brands, including Pool Scouts and Home Clean Heroes
 
 


About the Presenters:

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Kevin Wilson, CFE, Chief Executive Officer and President of Buzz Franchise Brands


Kevin Wilson is the CEO and President of Buzz Franchise Brands and also serves as the CEO and President of Mosquito Joe. He has held both positions since July 2012. Prior to this, Kevin was a Senior Managing Director with Envest Ventures where he oversaw $160M across three funds that made 28 investments, four of which were franchisors. Before joining Envest, Kevin was a Senior Managing Director of Discovery Americas, a private equity fund based in Mexico City, Mexico. Utilizing his experience in the airline industry, he developed a business plan and co-founded Volaris, (NYSE: VLRS) an ultra low cost airline. His career includes being CEO of South African Airways Technical, the independently owned maintenance operation of South African Airways, based in Johannesburg, South Africa; the CEO and Founder of Benny’s Bagels, a franchisor of retail bagel stores based in Dallas, Texas. Kevin began his business career working for Bain and Company as a consultant in Toronto, Canada and Dallas, Texas.

Kevin obtained his business degree from the Ivey Business School at the University of Western Ontario, Canada. Kevin and his wife Katy live in Virginia Beach, Virginia with their three children.

 

Keith Gerson
Keith Gerson, CFE, President & Chief Customer Advocate for FranConnect


Keith Gerson brings 40+ years of executive level expertise as a passionate and driven Franchisor and Franchisee with a proven track-record in building rapid-growth, and highly profitable franchise organizations. Over the last five years, Keith has served as President and Chief Customer Advocate for FranConnect where he has been able to work closely with many Executive Boards and Leadership Teams that are part of FranConnect’s portfolio of 600+ brands and 110,00 locations. His focus is on helping franchisors to get to their desired future state in sales, operations, communications, and engagement. Recognized in franchising circles for his extensive leadership experience, and ability to drive execution, Keith is a highly-rated keynote speaker and has had the rare opportunity to have created several leading franchise systems from their very conception through launch and sustained growth taking these systems from micro-emerging status to that of successful enterprise level brands.

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